Garçon Style - New York, London, Milano, Paris


‘This book is fantastic! Jonathan Daniel Pryce has raised the bar for international street style photography.’ —Sir Paul Smith

Garçon Style – Delve into New York, London, Milan and Paris with close to 300 street-style images by the award-winning photographer Jonathan Daniel Pryce a.k.a GarconJon. From impeccable tailoring to vintage finds, these evocative images capture the myriad ways men in the fashion capitals express themselves sartorially. Featuring a foreword by Paul Smith and interviews with a selection of each city’s most stylish men, Garçon Style is a stunning showcase of menswear today.

Jonathan Daniel Pryce is a London-based photographer specialising in fashion and street photography, with the popular men’s style blog GarçonJon. He photographs for clients such as Vogue, GQ, Esquire and Mr Porter; and has been featured in publications such as i-D Magazine, The Rake, Grazia and Wonderland. Pryce also curated the highly acclaimed project 100 Beards 100 Days which was published in 2012. 


Praise for Jonathan Daniel Pryce

There is energy in Jonathan’s work. He understands how to capture the zeitgeist without making a big fuss about it. Jonathan is a great photographer.’ — Dylan Jones, Editor, British GQ

Jonathan has managed to create a unique form of photography that melds something lyrical with something journalist, blurring the line between reportage and poetry’ — Nick Wooster, Creative Consultant

 Jonathan manages to capture those impossible moments where easy candour and the perfect light source seem to meet. His images have a stillness I find really beautiful.’ — Jo Ellison, Fashion Editor, Financial Times

 Jonathan’s subjects are refreshingly varied; his pictures give you much more than cues on who’s wearing what this week.’ — Nick Sullivan, Fashion Director, Esquire

‘A stunning showcase of men’s street style today and a beautifully curated source of menswear inspiration.’SAND magazine

Phenomenal book. Not only are the images amazing but Jonathan provides a brief backstory on the men featured as well as detail into the designers they’re wearing…different from anything else out there and a must buy.’ — Amazon reader

‘A beautiful mixture of fashion and people’s personalities are captured by Jon in this book. Had this for no less than a day and keep going back to it over and over again.’ — Amazon reader


  • Paperback with Jacket
  • 240 pages
  • 290 illustrations
  • Size: 257 x 190 mm
  • ISBN: 9781786274960
  • Published: 02/09/2019


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